BERLIN, GERMANY – Online language school ThaiLernen.net used the New Year period to promote a structured system for learning Thai and a 26 percent discount on all its tariffs.
New Year resolutions drive demand for Thai courses
At the turn of the year, many fans of Thailand resolved to speak Thai more fluently and looked for ways to turn that goal into a functioning learning system. The online school ThaiLernen.net positioned its method as an answer and linked it with a limited year-end campaign offering 26 percent off all subscription plans.
Daily “microdoses” instead of irregular study sessions
The provider built its approach around three components designed to integrate Thai learning into everyday life, starting with a “word of the day” format. Short videos presented key vocabulary with example sentences, cultural notes and authentic pronunciation, intended to fit into breaks, commutes or evenings and to create a fixed routine supported by optional reminders.
Individual feedback from native speakers
A second pillar focused on personal support from Thai native speakers instead of automated tests. Participants submitted tasks on pronunciation, sentences and grammar and received written feedback, which was meant to identify errors in tones and sentence structure early and make progress transparent by highlighting concrete, traceable steps.
Small-group live classes for active speaking
The third element consisted of online live lessons in small groups of up to five participants from Europe and Thailand. A teacher led the sessions with a focus on everyday scenarios, with fixed class times intended to prevent procrastination and limited group size designed to maximise speaking time while keeping mistakes low-pressure for learners.
Structured course system for German speakers
According to the platform, the three modules were embedded in a broader course system with hundreds of lessons, audio texts and videos. The structure began with tones and a phonetic script developed for German speakers, enabling learners to form understandable sentences before tackling the more complex Thai writing system.
Year-end discount and refund option
ThaiLernen.net emphasised long-term, stable pricing and supplemented this with a New Year offer of 26 percent off all tariffs. For an annual plan, the price fell from 386.40 euros to about 285.90 euros, corresponding to an effective monthly cost of roughly 23.80 euros, while a 14-day money-back guarantee allowed users to test the concept without financial risk.
Promotion period and registration details
The campaign ran from 20 December 2025 to 5 January 2026 under the discount code THAI26. Interested learners were directed to register via the provider’s website at https://www.thailernen.net/registrieren/ with the aim of turning their 2026 language resolutions into a structured, everyday learning plan.