PATTAYA, THAILAND – The Pattaya Music Festival 2026 opened its second week at Jomtien Beach on 13 March, once again drawing large crowds to the shoreline.
Week Two Opens with Heavy Crowds on the Beach
On 13 March, the areas around the main stage at Jomtien Beach filled up quickly after the festival had already seen strong attendance during its first week. Free entry, a live stage by the sea and a programme running late into the night turned March in Pattaya into an extended party period.
Tourists and local residents stood shoulder to shoulder in front of the beach backdrop. Music carried over the waves while the light show shaped the atmosphere along the shoreline.
Stage in Front of The Now Hotel
The focus of the evening was the section in front of The Now Hotel, where the crowd followed the free performances directly at the water’s edge. The open-air setting created an uninterrupted view of the stage and the sea.
Between beach umbrellas, dance groups and mobile phone cameras, a typical Pattaya blend of holiday scene and large-scale event emerged. The concerts turned the waterfront into a temporary festival ground.
Images, Beats and On-Site PR
For PRPATTAYA, photographers such as Patipat Ariyaratnaphitak and Somprasong Phopphan documented the event with images of fans, stage lights and beach mood. Their work focused on capturing both the performers and the audience.
According to the organisers, such photo series were part of the festival strategy in Pattaya. They were intended to make the event visible on social media and further drive visitor numbers through online reach.
Tourism Push in March with Rotating Venues
The Pattaya Music Festival 2026 was set up as a month-long series designed to stimulate tourism in the city throughout March. The organisers aimed to keep the flow of visitors steady rather than concentrating it on a single weekend.
Concerts took place every Friday and Saturday at different locations. The opening shows at Central Pattaya Beach had placed a stronger emphasis on pop acts compared with the later stops.
14 March Line-Up: Gates at 5 p.m., Start at 6 p.m.
For 14 March, the organisers announced performances from 6:00 p.m. by GAMMA, PROXIE, D GERRARD and PARADOX, followed by a late set featuring FIIXD X 1MILL X 19HUNNID SUNNYBONE X 4BANG X BEN. The sequence was planned as a continuous evening programme.
The gates were scheduled to open at 5:00 p.m., with admission remaining completely free. According to the information provided, there would be no road closures, which was intended to make travelling to and from the venue easier.
Next Stops: Koh Larn and Lan Pho Na Klua
After the Jomtien weekend, the series was due to continue, including planned stops on Koh Larn and at Lan Pho Na Klua Public Park. Each location was expected to attract its own mix of visitors.
With this approach, Pattaya relied in March on a roaming festival concept. Different districts and excursion spots were meant to benefit from the visitor flow generated by the moving event.